Free Ticket to MarketingExperiments Landing Page Optimization Workshop

August 11, 2009 by Big Jason · 2 Comments 

You could win a free ticket to MarketingExperiments landing page optimization workshop this friday in san jose simply retweeting the following message.


Simply copy and paste the above text exactly as it is worded to your main twitter account, and I will choose a winner randomly.

The workshop is this friday so hurry up and do it.

MarketingExperiments is one of the world’s leading marketing research companies, and participants of past workshops have increased their conversion rates by up to 300%. They will be providing you with the following:

1. world class teaching and patent-pending methodologies for optimizing every single element on your landing pages.

2. live optimization help with the landing page of your choice whether it is an optin form, salesletter, blog homepage or ecommerce storefront.

3. you will be certified as a landing page optimization specialist.

Just retweet this message word for word from your main twitter account, and you in the running.


See you in San Jose and Please Leave A Comment if You Have Any Questions,
big jason

P.S. I worked out a deal for 10% off if you decide to go to the landing page optimization workshop regardless if you win. Just use code BIGJASON at checkout.


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Marketing Online in Bakersfield California Part 1

March 22, 2009 by Big Jason · 1 Comment 

Everyone always asks me what’s it like living and working in Bakersfield, California especially since my previous stops have been in Los Angeles, San Diego, Dallas, Australia and…….Arkansas.

I guess its closest to Arkansas. ;)

Did a video of what I usually do once a week marketing online in Bakersfield (includes bunnies).

ttys,
big jason


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Man’s Entire Life Sponsored for One Million Dollars

February 20, 2009 by Big Jason · 3 Comments 

Dean Hunt from Buzz Profits in the UK has had the rest of his life sponsored by Mark Joyner of ConstructZero.com for one million dollars.

I’ve heard of people getting sponsored temporary tattoos for companies at decent money, but this is ridiculous.

Dean will be required to wear some form of branded clothing with ConstructZero.com’s logo, website and slogan every time he goes out in public.

The question that is probably going through his mind is will he be able to still brand his infamous Killer Bunnies?

My dad’s rich!

Woo Hoo!

Death to all humans!

Mark Joyner is allegedly the godfather of internet marketing and Dean is allegedly one of the world’s top buzz marketers like his infamous Bizarre Google Request.

So this seems like a match made in killer bunny heaven. Will be interesting to see if more money is earned from the “buzz” that will come out of this or the sponsorship itself through the years.

Comment with your thoughts below and subscribe to get further updates on this story.

ttys,
big jason


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How to Start Playing YouTube Videos Automatically

January 23, 2009 by Big Jason · 1 Comment 

Using YouTube videos on your blog and other web pages is extremely easy to do, saves time, saves your bandwidth and thus saves you money.

But what works best on an optin page, salesletter or affiliate promotional landing page when it comes to either making your visitor click the play button or having it start automatically? That is what testing is for in marketing. Marketing is not assuming. So don’t speculate; test. That is from Dr. Flint McGlaughlin of MarketingExperiments who will be at MarketingSherpa’s 4th annual Email Summit this March in Miami.

But how do you make it so embedded youtube videos start playing automatically when someone comes your page?

I’ve included the following video to show you how.

The short and sweet answer is to include &autoplay=1 to the end of the last youtube url in the flash code they give you to place on your site.

Subscribe to my blog below for more videos including one on how to split test with google’s website optimizer.

hope that helps,.
big jason
P.S. See my other post on how to remove the search field and related videos from youtube videos.

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How To Make Your Links Stand Out

January 21, 2009 by Big Jason · 2 Comments 

Do your links suck? Are they somewhat colored text or do they stand out from the rest of your text in your emails, blog posts and web pages?

Do they stand at attention and beckon your readers to click? Somewhere along the way of cascading style sheets, designers thought it would be cool to remove the underline in text links. Usability experts cried foul and rightly so.

People are trained to recognize clickable links that have an underline. I have actually tested this in emails, and underline always wins..

Lets say I want to promote the 4th annual Email Summit by MarketingSherpa. Which link stands out the most when promoting the Email Summit by MarketingSherpa?

Did you know that simply inserting a relevant graphic can not only increase your click-through rate but actually get more clicks than text alone? So wouldn’t it be logical to make your images stand out a little more rather than simply being eye candy? Believe it or not, but both images below have a border of 2.

Dr. Flint McGlaughlin and Jimmy Ellis of MarketingExperimentsDr. Flint MclGaughlin and Jimmy Ellis of MarketingExperiments

I’ve included the video below to show you how to make your links and images stand out if your blog theme, crazy web designer or something else has caused your links to blend in a little too much.

Here is the code to add to your text links. The video shows you how to do it in detail.

<a href=”http://www.yourdomain.com” style=”text-decoration:underline;font-weight:bold;”>Your Text

Here is the code to make your clickable images stand out.

<img src=”http://www.yourdomain.com/someimage.gif” alt=”alt text” style=”padding:8px;border:1px;border-style:solid;border-color:#000000;” border=”2″>

I’m not a css jedi, so there are probably a ton more elegant ways to do it. But this is the simple copy and paste version.

Hope that helps. Subscribe to my blog below for more helpful videos.

big jason
P.S. To put a blue border around your youtube videos, add this to the youtube url in the last part of the flash code: &color1=0×2b405b&color2=0×6b8ab6&border=1


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